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ISSN: 2582-8266 (Online)  || UGC Compliant Journal || Google Indexed || Impact Factor: 9.48 || Crossref DOI

Fast Publication within 2 days || Low Article Processing charges || Peer reviewed and Referred Journal

Research and review articles are invited for publication in Volume 18, Issue 3 (March 2026).... Submit articles

Master data management: A strategic imperative for enterprise data governance

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  • Master data management: A strategic imperative for enterprise data governance

Swetha Talluri *

Army and Air Force Exchange Service (AAFES), USA.

Review Article

World Journal of Advanced Engineering Technology and Sciences, 2025, 15(03), 136–148

Article DOI: 10.30574/wjaets.2025.15.3.0902

DOI url: https://doi.org/10.30574/wjaets.2025.15.3.0902

Received on 22 April 2025; revised on 30 May 2025; accepted on 02 June 2025

This article examines Master Data Management (MDM) as a crucial framework for establishing data governance and achieving business success in today's data-intensive environment. Organizations face significant challenges in maintaining consistent, accurate, and accessible data across disparate systems and departments. MDM offers a comprehensive solution by providing methodologies, governance structures, and technological tools to create and maintain a unified view of critical business data. Through detailed consideration of MDM components, implementation strategies, organizational benefits, and common challenges, the article demonstrates how MDM serves as a cornerstone for data-driven decision making, operational efficiency, and regulatory compliance. The discussion highlights that despite implementation complexities, MDM represents an essential investment for organizations seeking to leverage their data assets effectively in an increasingly competitive marketplace.

Data Governance; Single Source of Truth; Enterprise Data Integration; Data Quality Management; Regulatory Compliance

https://wjaets.com/sites/default/files/fulltext_pdf/WJAETS-2025-0902.pdf

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Swetha Talluri. Master data management: A strategic imperative for enterprise data governance. World Journal of Advanced Engineering Technology and Sciences, 2025, 15(03), 136–148. Article DOI: https://doi.org/10.30574/wjaets.2025.15.3.0902.

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