1 Environmental Science of Doctoral Program, Post Graduate Program, Universitas Papua, West Papua, 98314, Indonesia.
2 Department of Forestry, Faculty of Forestry, Universitas of Papua, West Papua, 98314, Indonesia.
3 Department of Economics and Business, Faculty of Economics and Business, Universitas of Papua, West Papua, 98314, Indonesia.
World Journal of Advanced Engineering Technology and Sciences, 2025, 16(01), 639–650
Article DOI: 10.30574/wjaets.2025.16.1.1254
Received on 20 June 2025; revised on 28 July 2025; accepted on 30 July 2025
The constraints of a sustainable green economy, which produces NTFPs, posed a risk to this study, notably the absence of appropriate procedures, legislation, and regulations to promote the sustainable use of NTFPs. Given these limitations, this research aims to develop a business plan for NTFPs that will enhance the economic value of local communities while expanding their marketing reach. The SWOT analysis and AHP techniques will be used during the strategy formulation process. The research findings show that the results of the SWOT Analysis matrix for the shift to green economic development using NTFPs are based on internal (S-W) values of +1.48 and external (O-T) values of +0.67. The developed techniques are classified as aggressive, which promotes the use of SO approaches. The key components of the SO approach are identified using the AHP analysis method. The AHP results indicate two factors from Strengths and three factors from Opportunities, resulting in a combination of six strategies, improving economic and social outcomes by raising public awareness of the importance of the green economy, market opportunities, and information related to NTFPs and the green economy, to enhance capacity and support for national and international markets. Strategic efforts are essential for FMU and FESB, grassroots institutions that manage.
Green economy; NTFPs; SWOT; AHP analysis; Strategies
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Aristoteles Ap, Wahyudi, Hendri and Albertus Girik Allo. Strategy and policy implementation for the transition to a green economy utilizing non-timber forest products in Papua province. World Journal of Advanced Engineering Technology and Sciences, 2025, 16(01), 639-650. Article DOI: https://doi.org/10.30574/wjaets.2025.16.1.1254.